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Hey Unfiltered Folks,
Rolex never begs for attention.
Rolex never explains itself.
Rolex never fights for validation.
Rolex shows up with power and the world adjusts.
Your brand should feel the same way.
The Brutal Truth
Your brand stays broke because you act broke. Clients smell cheap energy instantly. They pay premium only for premium signals. You undercut yourself every single day. Stop begging for work. Start commanding respect. Act like a Rolex or stay a $10 watch. No one trades a car for a knockoff.
Rolex Rules, Knockoffs Die
A real Rolex trades for a car in a crisis. No questions asked. Your cheap watch gets laughed at. Same with your personal brand. Treat it like luxury and doors fly open. Treat it like clearance rack and you disappear. Markets reward scarcity. They punish desperation.
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Kill the Discount Habit Now
You drop prices to close deals. That screams weakness. Teams hire confidence, not desperation. Charge what you’re actually worth. Walk from lowballs without apology. Say no more than yes. Watch demand explode.
One Practical Step – Do This Today
Audit every place your name appears online. Fix these in the next 48 hours:
Remove all “flexible rates” or “open to negotiation” lines
Delete every apology in your bio or pitch
Raise your listed rate 50% minimum
Add one sentence that positions you as exclusive
Kill availability statements like “book a call anytime”
Do it now. No excuses.
Join the newsletter for weekly gut punches that force growth.
Get found
- Andy
PS: If your brand does not feel valuable to you it will never feel valuable to anyone else.
Beware These Network Expansion Pitfalls
- Fake enthusiasts drain your time. Spot them early and cut ties.
- Overcommitment spreads you thin. Limit new contacts initially.
- Generic pitches get ignored. Tailor every outreach.
- Local biases block global views. Challenge them daily.
Arrogance repels quality people.
Stay humble in your pursuits.