How Do I Get My Team To Care As Much As I Do?

Hey Unfiltered Folks,

HOW DO I GET MY TEAM TO CARE AS MUCH AS I DO?

Answer: You don't, and you shouldn't try. They're employees. You're the owner. You care about legacy. They care about their weekend and their paycheck. Stop expecting them to lie awake at night worrying about your dream.

That's your job, not theirs.

Expecting otherwise sets everyone up to fail. You'll resent them for not caring. They'll resent you for expecting the impossible.

Question: What do they own when you're not watching?

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Why: They're employees. You're the owner.

You care about legacy.
They care about weekends and paychecks.

That's not a character flaw. That's reality. Stop expecting them to care like owners when you're paying them like employees.

Here's the disconnect: you're all-in. This company is your life. Your identity. Your future.

For them, it's a job. A good job, hopefully. But still a job. They have other priorities. Family. Hobbies. Life.

You're asking them to sacrifice those for your dream. They won't. And they shouldn't. You're the one who signed up for this lifestyle. They didn't. They signed up for a paycheck and clear scope.

If you want them to care more, give them more to care about. Let them own something real. Give them equity. Give them control. Give them upside. Otherwise, stop expecting employee compensation to generate owner-level commitment.

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Action: Give them a piece they can own completely.

Not a task. A result.

Make it clear: "This is yours. You win or lose on this."

Then get out of the way. Let them run it.

Recognize wins immediately and publicly. When they succeed, tell everyone exactly what they did and why it mattered. People care about things they own and things that get noticed. Give them both.

Stay Unfiltered,
— Andy

P.S. No one cares as much as you, but you cannot do everything.
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