Hey Unfiltered Folks,

Answer: Because you're the owner.

No one ever will. Stop expecting them to.

You're comparing their job to your life's work.
That's not fair.
They care about paychecks and weekends.
You care about legacy.
Those aren't the same.

Expecting employees to have owner energy is fantasy. It sets everyone up to fail. You're the problem for having unrealistic expectations.

This is your company.

It's their job. That's not a character flaw. That's reality. You need to build systems that work when people are just doing their jobs, not when they're obsessed.

Question to Consider: Who owns outcomes when you're not watching?

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— Back —

Why: Employees care about paychecks and weekends. You care about legacy.

Stop expecting them to care like you. That's unrealistic and sets everyone up to fail. But there's a difference between 'not obsessed like you' and 'completely disengaged.'

If someone used to care and now doesn't, that's a warning sign you've failed them.

Here's what's actually happening: you pour your heart into the company.
- You think about it at night.
- On weekends.
- In the shower.
- It's your identity.

You expect your team to match that. They won't. They can't. They have their own lives, families, and dreams. This isn't their company. It's yours. When you leave at night, they clock out mentally. That's normal. But you resent it. You call them uncommitted. You question their loyalty.

Meanwhile, they're thinking: "I do my job well. Why isn't that enough?"

The cost? You burn through good people looking for mythical employees who don't exist. Morale tanks because your team feels like they're never enough. The best ones leave. The ones who stay learn to fake enthusiasm to survive.

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— Back —

Action: Stop looking for mini versions of yourself.

Build systems so the company runs when you sleep. Create incentives so they care about their part.

Give them ownership over something they control.
Measure outcomes, not passion.
Let go of the fantasy that they'll love it like you do.

If you can't remove yourself from daily operations, you'll stay small forever. Accept that good employees doing good work is enough.

Stay Unfiltered,
— Andy

P.S. It is ok for people to work in a silo and not care. They are the team who delivers.

P.S.S Subscribe for Weekly Unfiltered Perspectives and Frameworks
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P.S.S.S Buy my book to get 75 of the most painful problems and fixes.