Hey Unfiltered Folks,

Answer: You mistook headcount for culture.

You hired too fast without standards. You needed bodies to hit revenue targets. So you dropped the bar. You hired people who could do the job but didn't share your values. At first it was one or two. No big deal. But they hired more people like them. Now you have cliques. The old guard versus the new. Your original team is leaving. They don't recognize the place anymore. You sacrificed culture for growth. You got growth. You lost culture. That trade is rarely worth it.

Question to Consider: Who's the one group you'll never compromise for?

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Why: Fast growth without standards is cancer. You hired bodies to hit numbers and lost the soul. Your first ten hires were special. They believed. They built with you. Then you started growing. You couldn't find fifty believers. So you hired capable people who saw it as a job. Now the believers are the minority. The new people don't know what you built or why. They see it as a paycheck. Meanwhile, your original team is drowning trying to teach culture to fifty new hires while doing their actual jobs. They can't. They burn out. They leave. You're left with a company full of people who are fine with mediocrity. The cost? Your best people quit. The ones who stay don't have the fire. Revenue might be up but the company feels dead inside. You built a machine that makes money but lost the reason you started. That's the trade. You chose scale over soul.

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Action: Stop hiring today. Write down three non-negotiable behaviors now. Make them public. Have individual conversations with anyone currently violating them. Give them 30 days with weekly check-ins for culture violations. Performance issues get 60 days. Culture violations get 30. Both get weekly coaching. If they change, great. If not after genuine coaching, have the hard conversation. It's better to be smaller with the right people than bigger with the wrong ones. Protect what you built.

Stay Unfiltered,
— Andy

P.S. You sacrificed culture for growth. You got growth. You lost culture. That trade is rarely worth it.

P.S.S. Buy my book to get 75 of the most painful problems and fixes.